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Retailers, Consumers, and the Recession: Weathering the Storm
The latest economic crisis has retailers of all sizes closing their doors. On the flip side, consumers are tightening their pocketbooks due to layoffs and lack

consumer behaviour  on the subject of consumer spending—from our individual day-to-day purchasing habits to the needs and spending of the companies we work for (namely, spending on technology). The Retailer From the Mom and Pop Shops to the Big-box Stores—None are Left Unscathed According to the Retail in Canada: Everything Is Different, but Nothing's Really Changed report by McKinsey & Company , consumer confidence (at least in Canada) is at a 25-year low, and spending has decreased. Some of the industries that have Read More...
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The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » consumer behaviour


The Collaboration Advantage: Customer-focused Partnerships in a Global Market
Survey data shows that companies want to improve their strategic business partnerships. Reflecting on lessons learned from past business relationships, 60

consumer behaviour  officer (CEO) of US-based consumer goods giant, Procter & Gamble (P&G) , had come to a realisation: the company could not achieve its growth objectives by focusing on its internal capabilities and resources alone. Investments in research and development were yielding diminishing payoffs, and the company's stock price had plummeted from roughly US$58 in January to US$28 in June as a result of a failed restructuring initiative that cost the company US$1.9bn. Consequently, the US$76.5bn firm decided to Read More...
Telecom Re-invention: Optimizing the Online Customer Experience
As networks, devices, and media converge, telecom companies have increasingly complex catalogs of products and services on offer to customers who are, in turn

consumer behaviour  and personalised. Product or consumer led : changes to the buyers' behaviour means that customers no longer silently switch or make buying decisions in isolation. Operators need to understand and participate in the social network revolution. Consistency or channel variety : there are multiple forms of customer connection—in-store, online, by phone, on handset—but the commercial experience transcends them all. Operators need to make this consistent. Satisfaction or support : keeping customers Read More...
The Application of Business Intelligence to Facilitate Decision Making in the Consumer Products Industry
Analytics has moved from the specialty of a dedicated few to a necessity for groups of business professionals to do their job. This white paper considers the

consumer behaviour  Decision Making in the Consumer Products Industry Analytics has moved from the specialty of a dedicated few to a necessity for groups of business professionals to do their job. This white paper considers the use of analytics and business intelligence (BI) for improving decision making in the consumer products industry. It also examines the benefits of prebuilt analytic applications for achieving this objective across functions in a consumer products organization. Read More...
3 Signs: Is Your Product Configurator Still Relevant to Your Customers Needs?
Stiff competition, declining profit margins, and changing consumer requirements have made mass customization necessary. But time-strapped customers don’t

consumer behaviour  profit margins, and changing consumer requirements have made mass customization necessary. But time-strapped customers don’t tolerate long sales cycles or unnecessary complexity. A self-service product configurator is one way to give customers what they want, and in a short period of time. Discover the three signs your product configurator may not be meeting your—or your customers’—needs. Read More...
Answering the Call: Emerging Best Practices in Consumer Mobile
The short list of what retailers need from first-generation mobile capabilities is surprisingly long, spanning deep product information, ratings and reviews

consumer behaviour  Emerging Best Practices in Consumer Mobile The short list of what retailers need from first-generation mobile capabilities is surprisingly long, spanning deep product information, ratings and reviews, scanning capabilities, full commerce, and more. Download this white paper to learn more about the state of consumer mobile in retail today, as well as the mobile use cases that retailers have currently deployed. Download now. Read More...
Pricing for Profit in the Consumer Products Industry: Empowering Pricing Managers for Greater Bottom-Line Impact with Improved Market Price Intelligence
Rapidly changing market dynamics in the consumer products industries mean price management is critical to a positive bottom line. This white paper examines the

consumer behaviour  for Profit in the Consumer Products Industry: Empowering Pricing Managers for Greater Bottom-Line Impact with Improved Market Price Intelligence Rapidly changing market dynamics in the consumer products industries mean price management is critical to a positive bottom line. This white paper examines the evolving role of the pricing and revenue manager and how the field of market price intelligence is powering a new era of price management. With pricing intelligence, today’s pricing managers are able to Read More...
The Fragile Consumer Packaged Goods Market and Private Label Products
The drive towards private labels has many impacts on the industry. A consumer packaged goods manufacturer's business strategy must recognize this and deal with

consumer behaviour  Fragile Consumer Packaged Goods Market and Private Label Products Introduction On average, 45 percent of products sold in Europe are private label products; this compares with 25 percent in the US. Store brands now account for one of every five items sold in US supermarkets, drug chains, and mass merchandisers. A study by the Gallup Organization found that 75 percent of consumers see private label brands as having the same quality, guarantee of satisfaction, packaging, taste, value, and performance as Read More...
Moving from the Calendar to the Clock
For automotive manufacturers and their suppliers, consumer demands are high and global competition is fierce. To compete successfully, manufacturers must meet

consumer behaviour  manufacturers and their suppliers, consumer demands are high and global competition is fierce. To compete successfully, manufacturers must meet expectations and still generate an acceptable profit margin. By using QAD’s Just-in-time (JIT) Sequencing process together with its Manufacturing Execution Workbench (MEW) tools, automotive manufacturers will have the foundation needed to meet these challenges. Read More...
Enterprise Mobility for Dummies (Second Edition)
In the unwired enterprise, mobile devices connect the boardroom to the shop floor to the consumer across the supply chain. They empower people and companies

consumer behaviour  shop floor to the consumer across the supply chain. They empower people and companies that employ them. This friendly guide looks at how your enterprise can manage and leverage this technology to ensure your organization is productive and secure. Get the background and direction in mobility issues to help you make decisions about including the right technologies in your enterprise—mobile hardware, mobile apps, and the tools you need to manage it all. Read More...
Roadmap Technologies
Roadmap Technologies provides advanced forecasting, data mining and collaborative planning software. The company began helping pharmaceutical, consumer goods

consumer behaviour  company began helping pharmaceutical, consumer goods, and technology companies in 1988. Roadmap software has been deployed in apparel, consumer electronics, defense and aerospace, energy, technology and telecommunications. Roadmap is based in Beverly, Massachusetts, USA. Read More...
Real-Time Retail Rapid Response to Consumer Demand
Being a profitable retailer is hard and getting harder. Increasing price transparency and online competitors are creating intense price pressure, and consumers

consumer behaviour  Retail Rapid Response to Consumer Demand Being a profitable retailer is hard and getting harder. Increasing price transparency and online competitors are creating intense price pressure, and consumers are becoming more dynamic, increasingly mobile, and harder to target and retain. In response, the world of retail is becoming ever more real-time, and the use of real-time analytics to drive operational efficiency is becoming central to retail success. This white paper provides an overview of strategies for Read More...
Microsoft Introduces New Consumer Electronics-Plus Era
Don't expect to see this all happen in the year 2000, much software development must occur and standards must be decided upon prior to generic consumer

consumer behaviour  Introduces New Consumer Electronics-Plus Era Event Summary LAS VEGAS, Jan. 5 /PRNewswire/ -- In a keynote address at CES 2000 International, Microsoft Corp. (Nasdaq: MSFT - news) Chairman and CEO Bill Gates demonstrated a new era in consumer electronics that will give consumers personalized, convenient access to their favorite music, news, entertainment, family photos, personal calendars and e-mail through an array of consumer electronics including televisions, telephones, home and car stereos, Read More...
Key Challenges Facing Consumer Packaged Goods Manufacturers and What They Must Do To Survive
Consumer packaged goods (CPG) manufacturers face pressures from fickle consumers, powerful retailers, globalization, and more. The CPG manufacturing industry is

consumer behaviour  Challenges Facing Consumer Packaged Goods Manufacturers and What They Must Do To Survive Consumer packaged goods (CPG) manufacturers face pressures from fickle consumers, powerful retailers, globalization, and more. The CPG manufacturing industry is large and thriving, but margins are slim and competition is furious. There are hundreds of product categories, and to compete, firms must constantly innovate. See how small-to-medium CPG manufacturers can survive in the face of these external pressures Read More...
Forrester Research, Inc.
International research and advisory firm Forrester Research provides its clients consumer and business data, consulting, peer-to-peer executive programs, events

consumer behaviour  Research provides its clients consumer and business data, consulting, peer-to-peer executive programs, events, and online communities. Read More...

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