FinancialForce.com, the offspring of an established best-of-breed provider of accounting and project-based applications and a cloud computing pioneer, aims to help companies align finance, sales, and service for profitable growth through its accounting, billing, and professional services automation (PSA) applications. Tom Brennan, FinancialForce.com’s vice president of product marketing, discusses the company’s successes.
there is the usual cast of characters from the on-premise world with large legacy install bases such as Microsoft Dynamics , Sage , and Infor . By adding PSA to our portfolio we are the only vendor developing and selling a full SRP solution on the Force.com platform. No other vendor offers the same seamless integration between cloud applications. In PSA opportunities, the vendor we see most often is NetSuite/OpenAir . But oftentimes, the main competitors are Microsoft Excel, a portion of an ERP system,