X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 campaign tracking


What Are Your Competitors Telling You? A Case Study: SAP's New Advertising Campaign
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing professionals? This case study

campaign tracking  on a well-executed ad campaign that was based on the claim that SAP software is designed to meet the needs of every industry and every size of company. That's why SAP makes more than one kind of software, the ads proclaimed, We have an SAP solution for you and it's grounded in our years of working with the best-run businesses in your industry. Because we know business fundamentals. And we know what makes your business fundamentally different. And so does our software Look beyond SAP's Marketing Today,

Read More


Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Recruitment and Staffing

Recruitment and Staffing functionality allows the user to select and hire the right people with the right skill sets, as well as track the information regarding their recruitment for later analysis. It covers criteria such as Organization Structures and Modeling, Corporate Branding, Sourcing, Applicant Tracking, Assessment and Selection, Governance and Compliance, Vendor Management Systems (VMS) Portal, Recruitment Analytics and Reporting, and Product Technology. 

Evaluate Now

Documents related to » campaign tracking

Who’s That Knocking On Your Web?


Coremetrics’ approach to visitor tracking is a hosted service that incorporates industry best practices to provide profiling of site visitors to support media analysis, merchandizing and segmentation.

campaign tracking  each campaign. If one campaign brings more buyers in the short run but the ones brought by another campaign tend to be much more loyal and to come back continually, eLuminate will sort that out. Coremetrics collects data through a small JavaScript fragment added to each page of a customer's site. This code sends information back to Coremetrics' server farm as a page is loaded. Unlike approaches that rely on web logs, Coremetrics captures data in real time and can capture views of pages that a user Read More

Advertising Online - A Guide to Successful Market Penetration Part One: Why Internet Advertising


Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just a few of the benefits.

campaign tracking  A fully integrated marketing campaign should therefore include aggressive Internet advertising, which consists of listings on search engines, portals, directories and banners on strategic portals and large sites. Most importantly, listing your site on search engines with a broad reach is important to expose your product and/or services. Search engines will provide the technology to bring your corporation to people who are actively looking for your solution. And since over 80% of web site traffic is Read More

Rules-based Marketing: Helping Companies Transform Leads into Sales


For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing departments are no longer the only keys to marketing success. Rules-based marketing is an automated strategy involving if–then rules, resulting in communications that are more timely, relevant, and consistent across multiple communication channels, for even the smallest organization.

campaign tracking  allows you to blend campaign management with execution to do rules-based marketing, which is truly marketing automation. Rules-based marketing allows you to take the way people respond to a campaign, and based on business rules that you establish, send additional communications to them. You can even send them different content based on how they respond. It is impossible to efficiently execute and analyze the information if you don’t have a management tool and an execution tool integrated on top of a Read More

A CRM System Needs A Data Strategy


A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition and retention by gathering data from each contact with customers and prospects. Collecting data, however, cannot be isolated from a strategy for actually using that data. Here is an overview of how to evolve the focus of a data strategy to specifically suit both the acquisition and retention phases.

campaign tracking  phases of a marketing campaign - within which a CRM system can be optimally flexed. Supporting Acquisition The first goal in the acquisition phase must be deciding which prospects most closely match the profile of an ideal prospect. Cherry pick prospects and resist chasing those that don't meet acquisition criteria. Keeping marketing efforts sharply focused will cut costs and increase your CRM return on investment (ROI). Ongoing assessments of marketing campaigns must be made to determine which are Read More

Case Study: Pelephone


Pelephone, Israel’s first mobile provider, found its system for tracking and responding to customers was unable to analyze data at usual levels once the company’s subscriber base grew to over one million. To stay ahead of the competition, Pelephone needed a solution to help maintain speedy response time. With Cognos TM1, the mobile provider has a single, multifaceted view of each customer. Read more about the benefits.

campaign tracking  Study: Pelephone Pelephone, Israel’s first mobile provider, found its system for tracking and responding to customers was unable to analyze data at usual levels once the company’s subscriber base grew to over one million. To stay ahead of the competition, Pelephone needed a solution to help maintain speedy response time. With Cognos TM1, the mobile provider has a single, multifaceted view of each customer. Read more about the benefits. Read More

Case Study: IT Asset Security Tool Helps Healthcare Provider Track 97% of Laptops


Learn how IT asset tracking tools helped Allina Hospitals and Clinics monitor 2,700 computers on and off their network without having to invest in additional infrastructure. This case study shows how their security system enabled this leading health care provider to go from a 30 percent tracking record to an almost perfect record for its growing inventory of laptops and electronic health records.

campaign tracking  data breach,data breach note,credit card data breach,heartland data breach,heartland data breach shocking,handling data breach,cost data breach,prevent data breaches attack,prevent data breaches Read More

CATS


CATS is an asset tracking and materials management application designed for the telecommunications, cable, and utilities industries, in particular companies with complex asset tracking requirements.  

campaign tracking  CATS is an asset tracking and materials management application designed for the telecommunications, cable, and utilities industries, in particular companies with complex asset tracking requirements. Read More

Harness the Power of Your Virtual Sales Team


Early in the campaign, the important thing is to get all your team members on the same page, share available knowledge, and plan ways to gather other required information. The first few meetings should be formal, with a printed agenda, including clear goals and time constraints (showing respect for team members' time). This process, of course, is called "discovery."

campaign tracking  from derailing a sales campaign is to recruit an executive as a sponsor early in the game—one whose trust you will win with your leadership skills and competence, and who will back you in the end. Conflicts between team members will arise from time to time. Personal and professional differences make them inevitable—differences in job descriptions, business knowledge, experience, incentive plans, geographic locations, schedules, personalities, outside commitments, and communications style, to name but Read More

Error Proofing with RFID


Carefully tracking components and assemblies throughout the manufacturing process can prevent costly production and sequencing errors, but executing these procedures can be difficult. While bar codes provide accurate, efficient product identification, they are not viable in many common industrial processes. Specialized RFID tags, however, are optimized for use on or around metal, and are an effective and viable alternative.

campaign tracking  Proofing with RFID Carefully tracking components and assemblies throughout the manufacturing process can prevent costly production and sequencing errors, but executing these procedures can be difficult. While bar codes provide accurate, efficient product identification, they are not viable in many common industrial processes. Specialized RFID tags, however, are optimized for use on or around metal, and are an effective and viable alternative. Read More

TopClass


PDG Group Model 855 TopClass is a complete web based solution for the efficient management, tracking and certification of training for corporate organizations and associations. It enables organizations to address the full spectrum of extended enterprise learning needs on a single, easy-to-use platform.

campaign tracking  PDG Group Model 855 TopClass is a complete web based solution for the efficient management, tracking and certification of training for corporate organizations and associations. It enables organizations to address the full spectrum of extended enterprise learning needs on a single, easy-to-use platform. Read More

Journyx


As the first provider of applications for the Web-based time-tracking industry, Journyx offers open-source timesheet and expense management solutions that address the needs of the entire enterprise. Journyx helps customers maximize profitability by automating processes to increase efficiency. Founded in 1996, Journyx is the first and only company to introduce Per Person/Per Project Profitability (P5), a proprietary process that enables clients to collect and analyze information to reveal profit opportunities. Journyx has thousands of customers around the globe in many industries, including American Airlines, Bayer, AC Nielsen, L'Oreal, The Discovery Channel, Schlumberger, and BlueCross BlueShield. Journyx solutions are available both on an application service provider (ASP) and a standard license basis. Journyx is a privately-held company located in Austen, Texas (US), and in addition to providing application hosting, offers a full range of professional services such as installation assistance, system configuration and integration, product training, and project management.

campaign tracking   Read More

Eight "Must Have" ERP Features for Food Processors


To meet their recordkeeping and lot-tracking requirements, food and beverage processors must be able to rapidly identify and track every single ingredient in their products, from receipt through processing, packaging, and shipping, to the exact customer location. For this, such companies are turning to innovative software solutions. Read about the eight features a food or beverage processor must have in its ERP software.

campaign tracking  Plex Systems,Plex,Plex Online,food processor,food processing,erp,erp traceability,erp software,enterprise resource planning,food and beverage,erp implementation,food regulation,erp wiki,erp systems,erp solutions Read More

Concur Aims To Be Single Point Of (Purchasing) Access


Concur began as a vendor of shrink-wrapped travel and expense tracking software, but is now making a play to be a major provider of self-service Internet-enabled applications, including offerings in E-purchasing and Human Resources.

campaign tracking  Aims To Be Single Point Of (Purchasing) Access Vendor Genesis Concur Technologies, Inc. was incorporated in 1993 as Portable Software, and soon offered as its first product a shrink-wrapped retail application to automate travel and expense (T&E) reporting for individuals. It expanded its product line in 1996 by offering a client-server travel and expense package called Xpense Management Solution (XMS), and again in 1998 by bringing XMS to the Intranet. The Intranet version of XMS - recently renamed Read More