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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 business marketing maker


Business Intelligence: Actionable Insights for Business Decision Makers
Despite significant investments in data collection and integration, few companies can redeploy accumulated data to drive business performance. To succeed, they

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lead Management, E-mail Marketing, Product Technology, and Support 

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PeopleSoft's CEO Steps Down


On September 21, PeopleSoft founder David Duffield stepped down as chief executive of the struggling business software maker. The 12-year-old company announced that president and chief operations officer Craig Conway would take on the additional role of chief executive officer. Duffield will remain chairman of PeopleSoft's board.

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Rules-based Marketing: Helping Companies Transform Leads into Sales


For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing departments are no longer the only keys to marketing success. Rules-based marketing is an automated strategy involving if–then rules, resulting in communications that are more timely, relevant, and consistent across multiple communication channels, for even the smallest organization.

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Reporting Value of IT Services with Balanced Scorecards


A balanced scorecard is a measurement system for management that provides real insight into the status of a business or some part of it. Developed by Kaplan and Norton in the early 1990s, balanced scorecards provide a control system that helps ensure the right balance between different, and often times conflicting, perspectives. For example, an insurance company may increase profitability by offering incentives to claims assessors for taking a tough stance on payout, but will soon find dissatisfaction among its clients that may lead to lost business. Scorecards help ensure this balance and are an improvement over more traditional single dimension approaches that tend to be based purely on expense management and business growth.

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Business Intelligence for Process Industries


The IT investments that have allowed firms in process industries to increase the efficiency of their operations and supply chains have also created vast stores of data. Unfortunately, many companies are still unable redeploy that data to drive innovation. Learn how the next generation of business intelligence (BI) tools can help your company gain a competitive advantage by harnessing the information IT systems generate.

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Business Process Overview: Business Intelligence


Increased global competition, pricing pressure, and the need to rationalize resources have made business and operational measurement vital on all organizational levels. That’s why business intelligence and data warehousing tools are no longer only for the exclusive use of financial controllers. Instead, they are everyday tools across company divisions, giving relevant and efficient information overviews of all areas of responsibility.

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Business Performance Management Basics: An Overview of Business Performance Management and Its Benefits to the Organization


Business performance management (BPM) includes setting key performance indicators, using data mining to discover data patterns and using software to help drive business decisions and develop corporate strategy. For an organization, there are many benefits to implementing a BPM solution.

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SAP BusinessObjects Edge Business Intelligence: Business Performance Management Competitor Analysis Report


Business performance management (BPM) enables organizations to translate strategies into plans, monitor execution, and provide insight needed to manage and improve financial and operational performance. This knowledge base covers scorecards, dashboards, business activity monitoring, and more.

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The 2011 Focus Experts' Guide to Business Intelligence


Not all business intelligence (BI) solutions fit every situation, and many BI solutions can be quite pricy. As an organization grows and its experience with BI increases, new types of analysis from a broader range of sources become worth the additional spend. This guide will help you determine what stage of BI “maturity” you are in, and then what features you need and what vendor choices you have at that stage.

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Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

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Sales and Marketing


Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and wants through communication) are two indispensible pillars of today’s businesses. Due to the affinity between sales and marketing, the two are commonly considered to be in the same category of business area. A few trends in this business area:

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