Can SAP, a market and technology leader in business management software, translate its success in the manufacturing industry to retail? TEC principal analyst P.J. Jakovljevic reviews the complexities of this master vertical and the steps SAP has taken to address them. The ensuing candid discussion with the SAP Retail Industry team sheds some light on SAP’s strategy with regard to the retail industry.
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2008), the global market–leading business intelligence (BI) platform and tools provider; and Sybase (in 2010), a market-leading mobile platform, tools, and services provider gave SAP many more retail customers. Over the past 40 years, through multiple waves of technology—from mainframe, midrange and client-server computing to Web service-oriented architecture (SOA) and mobile technology—SAP’s vision has always been to enable real-time, integrated, platform-independent, end-to-end business