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Documents related to » brand marketing channels


Powering Marketing Success
Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

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9/1/2010 3:24:00 PM

Calgoo In-Calendar Marketing
The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to e-mail marketing.

BRAND MARKETING CHANNELS: Calgoo In-Calendar Marketing Calgoo In-Calendar Marketing Source: Calgoo Document Type: White Paper Description: The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to
10/30/2008 2:24:00 PM

Salesforce Marketing Cloud Unveiled Today » The TEC Blog
Blog Beyond PLM BlogERP Brandcentric blog CBR s blog Chief Pricing Officer CIO-Reinvented blog Clarity on PLM Connected Enterprise CPG Chatter CRM Intelligence & Strategy Dave Stein s Blog Deal Architect Denis Pombriant eCommerce Insights Enterprise 2.0 blog Enterprise Irregulars Blogs Enterprise Matters Event Processing Blog Evolving Excellence First Thing Monday blog Human Capitalist blog IBM Asset Management blog Inventory Optimization and Multiechelon Irregular Enterprise IT Project Failures ITBusines

BRAND MARKETING CHANNELS: Dreamforce, industry watch, salesforce, Salesforce Marketing Cloud, TEC, Technology Evaluation, Technology Evaluation Centers, Technology Evaluation Centers Inc., blog, analyst, enterprise software, decision support.
19-09-2012

Netsize Mobile Marketing Survey 2009
Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns.

BRAND MARKETING CHANNELS: Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns. Netsize Mobile Marketing Survey 2009 style= border-width:0px; />   comments
11/4/2009 10:40:00 AM

The Marketing Services Provider: A Marketer’s Most Strategic Hire
When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how.

BRAND MARKETING CHANNELS: The Marketing Services Provider: A Marketer’s Most Strategic Hire The Marketing Services Provider: A Marketer’s Most Strategic Hire Source: Alterian Document Type: White Paper Description: When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating
3/2/2009 12:58:00 PM

Case Study: Staples Brand Group
Staples Brand Group (SBG), the group responsible for products carrying the Staples brand name, offers a wide range of products, from items as simple as pencil leads to complex products such as ergonomic office chairs. Learn about the solutions SBG uses to drive global sourcing, track costs and shipments, and achieve the lowest possible product costs with 99 percent on-time deliveries across global suppliers and customers.

BRAND MARKETING CHANNELS: Case Study: Staples Brand Group Case Study: Staples Brand Group Source: Arigo Document Type: Case Study Description: Staples Brand Group (SBG), the group responsible for products carrying the Staples brand name, offers a wide range of products, from items as simple as pencil leads to complex products such as ergonomic office chairs. Learn about the solutions SBG uses to drive global sourcing, track costs and shipments, and achieve the lowest possible product costs with 99 percent on-time deliveries across
2/1/2010 4:59:00 PM

Positioning Makes Your Marketing Budget Go Further—and Hit the Target
Many business-to-business (B2B) software companies don't have a formal positioning process, and it's costing them time, money, and much more—a marketing message that misses the mark. This article explores the benefits of implementing a business process for positioning.

BRAND MARKETING CHANNELS: Positioning Makes Your Marketing Budget Go Further—and Hit the Target Positioning Makes Your Marketing Budget Go Further—and Hit the Target Lawson Abinanti - December 2, 2005 Read Comments Introduction Many business-to-busines s (B2B) software companies don t have a formal positioning process, and it s costing them time, money, and much more—a marketing message that misses the mark. This article explores the benefits of implementing a business process for positioning. You save time and money
12/2/2005

Influence the Buying Process with Automated Marketing: 10 Tactics for Improving Revenue and ROI Now
In today’s fast-paced marketplace, communications must support the buying process to improve top- and bottom-line performance. Sales and marketing should work together. But to make your marketing streamlined, automated campaigns need to be deployed. Discover 10 hands-on tactics you can start using today to begin improving your revenue and return on investment (ROI)—so you don’t have to struggle to achieve sales goals.

BRAND MARKETING CHANNELS: Influence the Buying Process with Automated Marketing: 10 Tactics for Improving Revenue and ROI Now Influence the Buying Process with Automated Marketing: 10 Tactics for Improving Revenue and ROI Now Source: Engagement Systems Document Type: White Paper Description: In today’s fast-paced marketplace, communications must support the buying process to improve top- and bottom-line performance. Sales and marketing should work together. But to make your marketing streamlined, automated campaigns need to be
12/7/2009 10:19:00 AM

Leverage Google Analytics to Enhance Marketing Awareness and Performance
Small and midsized companies may need help configuring Google Analytics installations to aid their clients in the real estate, vacation rental, and resort markets—and to measure and enhance the effectiveness of their online marketing programs. If you’re tired of being kept in the dark about the effectiveness of your Internet marketing programs, then it might be time to implement a comprehensive Google Analytics program.

BRAND MARKETING CHANNELS: Leverage Google Analytics to Enhance Marketing Awareness and Performance Leverage Google Analytics to Enhance Marketing Awareness and Performance Source: Blue Tent Marketing Document Type: White Paper Description: Small and midsized companies may need help configuring Google Analytics installations to aid their clients in the real estate, vacation rental, and resort markets—and to measure and enhance the effectiveness of their online marketing programs. If you’re tired of being kept in the dark about
3/2/2009 12:48:00 PM

A Tell All Chat with SAP s SCM Product Marketing Team » The TEC Blog
it is an SAP branded product, sold on SAP corporate paper, and SAP provides Level 1 and 2 support The relationship with Llamasoft is that of an “Endorsed Business Solution” for strategic network design, which means that we work together as complementary solutions. PJ : Why was Crossgate acquired recently, and how and where will it fit within SAP SCM? What is the relationship between SAP Global Trade Services (GTS) and Crossgate? SAP SCM : As the  press release pointed out, SAP acquired Crossgate to

BRAND MARKETING CHANNELS: crossgate, demnd signal management, ERP, gtm, HANA, jda software, llamasoft, manhattan associates, plm, rds, redprairie, s&op, SAP, sap bpc, sap ewm, sap gts, sap tm, SCM, smartops, supply chain management, TMS, transportation, visual enterprise, warehousing, WMS, TEC, Technology Evaluation, Technology Evaluation Centers, Technology Evaluation Centers Inc., blog, analyst, enterprise software, decision support.
25-04-2012

Creating Business Value with Communication-Enabled CRM Processes: Enhancing Marketing, Sales, and Service
Learn how communication-enabled business processes (CEBPs)—processes enabled by communication systems that are tightly integrated with business applications—can help resolve customer relationship management (CRM) issues by reducing latency, providing recording of and visibility into interactions, and better enabling end-to-end processes involving employees, customers, suppliers, and partners.

BRAND MARKETING CHANNELS: free crm solutions, top crm solutions, crm solutions for small business, cheap crm solutions, hosted crm solutions, free online crm solutions, web based crm solutions, custom crm solutions, cloud crm solutions, mortgage crm solutions, crm solutions comparison, top 10 crm solutions, small business crm solutions, call center crm solutions, web crm solutions, crm solutions for banks, compare crm solutions, crm solutions providers, mobile crm solutions, best crm solutions, crm solutions, business crm solutions, crm solutions software, online crm solutions, saas crm solutions, microsoft crm .
3/14/2011 10:42:00 AM


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