-
Abstract:
ERP vendors are making their way into the retail market by bundling, acquiring point solutions or partnering strategically
to embed retail-specific functions within their suites. Like in all other enterprise applications markets, eventually, albeit
not any time soon, the retail market too will come to a (...)
Excerpt related to
brand channel management strategies:
ERP vendors are making their way into the retail market by bundling, acquiring point solutions or partnering strategically
to embed retail-specifi...
Published:
2004-09-14
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Abstract:
The requirement for robust PCM is finally being recognized among chief information officers (CIO) and IT managers, who are
looking to create and manage a centralized repository of rich product content, and also by many enterprise vendors. (...)
Excerpt related to
brand channel management strategies:
... fulfillment, resellers and channel management, logistics, and ...
every product under its brand umbrella, there ... Product Information Management
Strategies—How Is ...
Published:
2004-11-12
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Abstract:
The imperative to respond to constantly-evolving customer requirements more efficiently is driving retailers to look at applications
giants to provide standardized software that provides flexible, integrated demand intelligence. (...)
Excerpt related to
brand channel management strategies:
The imperative to respond to constantly-evolving customer requirements more efficiently is driving retailers to look at applications
giants to pro...
Published:
2006-05-04
-
Abstract:
Mid-sized companies have the agility of small businesses, and are resource-rich enough to handle CRM implementation. However,
without comprehensive planning, attainable objectives, metrics, and check points mid-sized companies will not realize success
and full potential from their CRM system. (...)
Excerpt related to
brand channel management strategies:
Mid-sized companies have the agility of small businesses, and are resource-rich enough to handle CRM implementation. However,
without comprehensiv...
Published:
2005-02-14
-
Abstract:
Six Success Factors for Building a Best-run Marketing Organization. Reports and Other Software Package to Use In Your System
or Building a Best-run Marketing Organization. To address evolving market demands, companies must take new approaches to marketing
activities and integrate all company functions. Cu (...)
Excerpt related to
brand channel management strategies:
Six Success Factors for Building a Best-run Marketing Organization. Reports and Other Software Package to Use In Your System
or Building a Best-run...
Published:
2010-03-11
-
Abstract:
Jamcracker, an ASP providing business services for HR management, expense management and sales force automation solutions
has announced a new program to increase sales. Jamcracker’s Channel Program offers sales and implementation training to its
new channel partners. (...)
Excerpt related to
brand channel management strategies:
Jamcracker, an ASP providing business services for HR management, expense management and sales force automation solutions
has announced a new prog...
Published:
2000-08-09
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Abstract:
Click Commerce, a provider of partner relationship management (PRM) software for the Global 2000 companies, announced it
reached an agreement in principle to acquire Allegis Corporation. However, despite a good fit at first glance and improved
cross-selling opportunity, some challenges and product gaps a (...)
Excerpt related to
brand channel management strategies:
Click Commerce, a provider of partner relationship management (PRM) software for the Global 2000 companies, announced it reached
an agreement in p...
Published:
2003-05-05
-
Abstract:
The QRS acquisition by JDA would have eventually brought together two providers of complementary e-commerce products that
would help retailers, manufacturers, and suppliers manage and sell their products to other companies and customers on-line.
JDA now remains on its own to define a revised PIM/GDS stra (...)
Excerpt related to
brand channel management strategies:
The QRS acquisition by JDA would have eventually brought together two providers of complementary e-commerce products that
would help retailers, ma...
Published:
2004-11-04
-
Abstract:
On September 18, 2000, Great Plains (Nasdaq: GPSI), announced the expansion of its Application Service Provider (ASP) initiative.
Great Plains has evolved its ASP partner program to better meet the diverse needs of its ASP partners and their customers (...)
Excerpt related to
brand channel management strategies:
On September 18, 2000, Great Plains (Nasdaq: GPSI), announced the expansion of its Application Service Provider (ASP) initiative.
Great Plains has...
Published:
2000-10-04
-
Abstract:
ERP vendors are making their way into the retail market by bundling, acquiring point solutions or partnering strategically
to embed retail-specific functions within their suites. Like in all other enterprise applications markets, eventually, albeit
not any time soon, the retail market too will come to a (...)
Excerpt related to
brand channel management strategies:
ERP vendors are making their way into the retail market by bundling, acquiring point solutions or partnering strategically
to embed retail-specifi...
Published:
2004-09-14
-
Abstract:
Food and beverage manufacturers and distributors supplying major supermarket retailers share many common business challenges.
The customers—powerful and demanding supermarkets and retail chains—want products manufactured "to order," with lead times
measured in hours rather than days or weeks. (...)
Excerpt related to
brand channel management strategies:
Food and beverage manufacturers and distributors supplying major supermarket retailers share many common business challenges.
The customers—powerf...
Published:
2006-10-31
-
Abstract:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linked to the global sales force. SDMO Industries, a global manufacturer of power generators, sells its
broad product line through a variety of sales channels. Comm (...)
Excerpt related to
brand channel management strategies:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linke...
Published:
2010-03-11
-
Abstract:
Precision Marketing: Strengthening the Value of CRM. Search for Articles and Other Solutions to Delineate Your Analysis and
for Strengthening the Value of CRM. All organizations, across all industries, have one thing in common—a deluge of customer
data idling somewhere waiting to be monetized. Most like (...)
Excerpt related to
brand channel management strategies:
Precision Marketing: Strengthening the Value of CRM. Search for Articles and Other Solutions to Delineate Your Analysis and
for Strengthening the V...
Published:
2010-03-11
-
Abstract:
Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it
may be the architect of its own downfall—and Microsoft is poised to take advantage. But will you profit from the Salesforce.com-versus-Microsoft
war? (...)
Excerpt related to
brand channel management strategies:
Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it
may be the architect of ...
Published:
2008-10-13
-
Abstract:
Understanding the difference between branding and positioning is especially important if you're involved in marketing B2B
software. That difference can seriously impact the cost of marketing your software. (...)
Excerpt related to
brand channel management strategies:
Understanding the difference between branding and positioning is especially important if you're involved in marketing
B2B software. That differenc...
Published:
2004-11-26
-
Abstract:
Business Agility for Communication Services Providers: a Few Simple Steps are a Great Way to Start. Download Free Technology
Study White Papers In Relation to Business Agility for Communication Services Providers. In today’s market, customers have
no patience for companies that let their size and comple (...)
Excerpt related to
brand channel management strategies:
Business Agility for Communication Services Providers: a Few Simple Steps are a Great Way to Start. Download Free Technology
Study White Papers In ...
Published:
2010-03-11
-
Abstract:
By selling CAD and payroll applications, IFS may not only control potential damage but also "kill two birds with one stone"
by 1) leveraging Bentley's and Personec's commitment to a true partnership and product integration to boost both parties’
license sales, while streamlining its own operations; and (...)
Excerpt related to
brand channel management strategies:
By selling CAD and payroll applications, IFS may not only control potential damage but also "kill two birds with one
stone" by 1) leveraging Bentl...
Published:
2005-02-09
-
Abstract:
For Technology vendors, credibility is the ability to sell. Credibility is vital, is hard to build, and easy to lose. Building
credibility doesn't have to be costly. This article touches on the concepts you can employ to build your credibility. These
concepts are the basis for a seminar presented by Th (...)
Excerpt related to
brand channel management strategies:
For Technology vendors, credibility is the ability to sell. Credibility is vital, is hard to build, and easy to lose. Building
credibility doesn'...
Published:
2004-04-10
-
Abstract:
With the acquisition of HAHT, GXS is making a play to build out its complementary software offerings--in particular, its
product information management (PIM) and data synchronization tools. (...)
Excerpt related to
brand channel management strategies:
With the acquisition of HAHT, GXS is making a play to build out its complementary software offerings--in particular, its product
information manag...
Published:
2004-03-12
-
Abstract:
The latest acquisitions of SSA Global indicate a new phase in the vendor's acquisition strategy and development cycle, and
are furthering its goal to be number three (after SAP and Oracle) in the world of enterprise resource planning vendors. (...)
Excerpt related to
brand channel management strategies:
The latest acquisitions of SSA Global indicate a new phase in the vendor's acquisition strategy and development cycle,
and are furthering its goal...
Published:
2006-04-26