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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 bi marketing account management

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » bi marketing account management

Insights to Accelerate Services Growth: Account Management, Service Metrics, and Customer Dashboards


A service business should be managed and measured based on the maturity of the business and the specific requirements of its customers. To take this approach, you need a framework for understanding how a services company and its customer engagement should be measured. Learn about the various ways to support strategic account management at each stage of your company’s evolution, which metrics are most relevant, and more.

bi marketing account management  Major Account Management | BI Marketing Account Management | BI Mobile Account Management | BI Mythic Account Management | BI Online Account Management | BI Professional Account Management | BI Sales Account Management | BI Server Account Management | BI Strategic Account Management | BI Strategic Account Management Association | BI Strategic Account Manager | BI System Account Management | BI Technical Account Management | BI Total Account Management | BI Trial Accounts Management | BI Wireless Account Read More

Integrating Customer Relationship Management and Service Resolution Management


The business case for integrating call center service resolution management into customer relationship management is becoming increasingly obvious, as companies need to rely more on inbound (customer-generated) calls than on outbound telemarketing efforts.

bi marketing account management  and seamlessly share data bi-directionally with these systems, using open industry standards. As the first factor indicates, an adaptive service enterprise must be sensitive to ever changing customer requirements, and must foster an optimal customer experience by creating and delivering incremental services that customers want and are willing to pay for. This requires an IT infrastructure capable of seamlessly tracking and managing interactions across all customer touch points, such as the retail store, Read More

KronosWorks 2011: Beyond Time Clocks for Modern Workforce Management


Kronos, the company that introduced the first micro-processor time clock in the 1970s, knows how tricky workforce management (WFM) can be. In this article, TEC principal analyst P.J. Jakovljevic looks at WFM challenges facing organizations, particularly those with large, complex workforces, and how Kronos’ innovative solutions help companies control labor costs, minimize compliance risk, and improve workforce productivity.

bi marketing account management  clock and WFM markets, big competitors have lost interest and/or the expertise. Without specialized expertise, these vendors see their WFM win rates shrink and their marketing budgets get slashed, with headcount cuts likely to follow suit. Kronos still faces tough competition in the retail and health care sectors. Kronos is a very good company and a fierce competitor if it is a straight T&A or WFM deal, particularly in health care, manufacturing, and retail. Kronos seems to be benefiting from the high Read More

A Tectonic Shift in Communications Customer Life Cycle Management


Amdocs recently announced a complete revamp of its marketing philosophy and its offering to its customers, which it believes to be the most important shift since the company's initial public offering in 1998.

bi marketing account management  Israel-based company that provides billing systems, customer care, and support to communications companies throughout the world. Its corporate paradigm shift aims to give companies stronger, more profitable customer relationships through its comprehensive portfolio of software and services that span the customer life cycle. Boasting an intentional customer experience , Amdocs claims to help companies cultivate their return on investment (ROI), lower total cost of ownership (TCO), and improve operational Read More

Boosting the Bottom Line with Master Data Management


You may not have heard of master data management (MDM), but it can help an organization cut costs while strengthening its sales and marketing efforts. Find out how MDM can help boost your company's bottom line in this latest podcast.

bi marketing account management  analyst for business intelligence [BI] and performance management here at Technology Evaluation Centers. Today I have [with me] Anurag Wadehra, the vice president of marketing and product management at Siperian. Siperian is a leading master data management [MDM] and customer integration solution provider. I will be discussing with Anurag what the importance of master data management is, and how organizations can use MDM solutions to improve their sales and marketing efforts, and how MDM can affect the Read More

Case Study: SAP and Sales Management


To achieve global transparency of all customer relationships, SAP AG upgraded to the latest release of the SAP customer relationship management (CRM) application. This upgrade is part of its CRM Clear Vision Program. Learn how the upgrade to a single global solution helped SAP AG achieve effective collaboration, better visibility, improved productivity, and stronger customer relationships.

bi marketing account management  achieve effective collaboration, better visibility, improved productivity, and stronger customer relationships. Read More

Tenrox Project Workforce Management for PPM for PSA Certification Report


Tenrox Project Workforce Management is TEC Certified for online evaluation of project portfolio management for professional services automation (PPM for PSA) solutions in the Project Portfolio Management (PPM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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Unified Performance Management: The Key to Successful Performance Management


Managing performance requires that business and IT, working collaboratively, develop a vision of how to integrate information and technology to improve the performance of the organization’s people and processes, and then act on that vision. Using common performance management (PM) tools and systems—designed to ensure the effective use of consistent information—is critical to the success of the business. Find out why.

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Warehousing Management: Yard Management, Competitive Analysis, and Challenges


The business remains challenging to even the most established vendors, since an intensifying product architecture rejuvenation and functional enhancements cycle, the pressure from the ERP intruders, and continued market consolidation exert fiscal pressure across the sector.

bi marketing account management  the market, where the big gets bigger and the small, in the shadow of the giants, recoil into a survival mode focusing on some safe market havens. Others vendors, like Catalyst International , will have to strategically fill unique market needs in order to gain growth and scale (see Will Recent Acquisition Catalyze Catalyst''s Strategy? ). Challenges Remain for All This is not to imply, however, that the SCE market has been spared from acquisitions, given that there have been more than twenty Read More

Mobile BI: Features, Challenges, and Opportunities


What does your organization need to consider when adopting a mobile business intelligence (BI) or business analytics strategy? What are the enablers, challenges, and opportunities of a mobile BI strategy implementation? In this report, we explore considerations for deploying a mobile BI solution, how to leverage this type of platform to best advantage, and why a mobile BI/analytics solution can be a valuable asset for your company.

bi marketing account management  opportunities of a mobile BI strategy implementation? In this report, we explore considerations for deploying a mobile BI solution, how to leverage this type of platform to best advantage, and why a mobile BI/analytics solution can be a valuable asset for your company. Read More

Knowledge Management: The Core of Service Resolution Management


Businesses today need to demonstrate their value to customers by making information that is relevant to them accessible. Hence the need for knowledge management software, which helps companies segment and then distribute the information their customers want to know.

bi marketing account management  helps companies establish a bidirectional relationship with customers that rewards them for sharing knowledge (their product and service use experience), and not only for spending money. The latest generation of KM software makes this possible by enabling the company to combine what it knows about customers and what customers know about the company, and to offer this information as part of the resources available on its web site. As discussed in Making the First Call Count by Greg McFarlane, an astute KM Read More

Systems Management Buyer's Guide


Enterprises of all sizes struggle to find and deploy effective systems management solutions. In the solution evaluation process, they need to weigh feature/function criteria along with less tangible characteristics in order to make an appropriately calibrated decision. Download this guide from Dell KACE for a comprehensive feature/function checklist, as well as additional considerations for evaluating systems management solutions.

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Do You Need a Content Management System?


Understanding what content management means is the first step to determine how a solution will suit your company. Because of the abundance of information both inside and outside of organizations, it is crucial to harness it as an effective business asset.

bi marketing account management  publishing the content by combining rules, processes, and workflows. It is a discipline that manages the timely, accurate, collaborative, iterative, and reproducible development of a web site. Why use a content management system? Web sites were, in the past, built and maintained by a handful of persons within a company. The process of publishing text was a fairly simple process. Most web sites were simply electronic versions of a company brochure and understanding HTML was necessary to make even simple Read More

Looking Beyond Mobile Device Management to Mobile Application and Enterprise Mobility Management


The increasing possibilities that come from deploying mobile solutions in the workplace are now counterbalanced by an exponentially complex ecosystem of options that can make navigating the corporate mobile landscape challenging and risky. This executive insight examines the needs for organizations to deploy a holistic enterprise mobility management solution that goes well beyond mobile device management.

bi marketing account management  Beyond Mobile Device Management to Mobile Application and Enterprise Mobility Management The increasing possibilities that come from deploying mobile solutions in the workplace are now counterbalanced by an exponentially complex ecosystem of options that can make navigating the corporate mobile landscape challenging and risky. This executive insight examines the needs for organizations to deploy a holistic enterprise mobility management solution that goes well beyond mobile device management. Read More