Many people may not know that 40 percent of the word's retailers are located in India—about 9.8 million retailers, many of them small one-person businesses, supply the whole nation. These businesses face many challenges: stock-outs, supply, pricing, and competition. And they are feeling the pressure of managing their inventory levels and their ability to anticipate demand.
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inventory levels and their ability to anticipate demand. They are often isolated from, and negatively impacted by, supply chain factors that can mean the difference between running profitably or not. Efficiency gaps, thin margins, and limited growth potential are especially worrisome for mom-and-pop shops, which are at risk of not being able to compete for business in a just-in-time (JIT) manner. On the other side of the value chain, manufacturers, wholesalers, and distributors may be forced to rely on