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 b2b demand generation platform

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

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Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

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Documents related to » b2b demand generation platform

B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

b2b demand generation platform  : Business-to-Business (B2B) (Wikipedia) B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results Demand Generation is also known as : Lead Generation , Sales Lead Generation , Generation Marketing , Demand Generation Systems , Demand Generation Software , New Demand Generation , Demand Generation Vendors , Easy Demand Generation , Demand Generation Power , Technology Demand Generation , Demand Generation Budget , Demand Generation Capabilities , Demand Generation Read More

Next-generation EDI: Time to Upgrade from Outdated Technology?


As a mid-market company, you’ve been using electronic data interchange (EDI) for a number of years. It saves time and money—and most importantly, your trading partners need you to. But new technologies offer a streamlined and cost-efficient approach to EDI. These capabilities mean you don’t have to settle for "workarounds," "good enough," or "my vendor left me no choice."

b2b demand generation platform  mid-size businesses by enabling B2B, application and data integration in one easy-to-deploy, simple-to-use product. Boomi''s unique visual integration approach allows users to design and build powerful configurations to handle a broad range of integration needs with point-and-click, drag-and-drop ease. Boomi''s integration projects are up and running in weeks, not months, and do not require any programming resources. Backed by its extraordinary support services, customers quickly see the benefit of their Read More

Multipurpose SAP NetWeaver


The capabilities of SAP NetWeaver and its peer service-enabled platforms, which were originally transaction and integration platforms, have lately been expanded to include composition and business process-oriented capabilities, such as master data management and business process management.

b2b demand generation platform  the realm of business-to-business (B2B) commerce were based on Web services description language (WSDL). The vendor has also been feverishly working on further exposing the objects and creating new ESs, so that the business objects and components can be accessed and reused, which it is hoped will reduce the typical enterprise application implementation time by up to 50 percent. Some Milestones While technical advancements and improvements, coupled with customer adoption of SAP NetWeaver and SAP ESA, IBM Read More

B2B E-business in the Supply Chain: New Services and Technologies Require Companies to Reevaluate Their Strategies


IT groups aspire to standardize on common integration platforms, but the pressure to integrate with business partners quickly often forces companies to favor expediency over strategy. With so many technology choices, it’s important to understand the role each can play when building an overall business-to-business (B2B) strategy. Learn about the four points you should consider when evaluating vendors and service providers.

b2b demand generation platform  | B2B Manufacturers | B2B Lead Generation | Supply Chain Solutions | Supply Chain Management | Supply Chain Optimization | Logistics | Value Chain | Supply Chain Model | Supply Chain Network | Inventory Control | Demand Chain | Demand Chain Management | Demand Optimization | Value Network | Supply Network | Demand Optimization | Distribution | Distribution Resource Planning | Supply Chain Framework | Supply Chain Management Processes | Business to Business Promotions | Business to Business Campaigns | Read More

Two Vendor Execs Discuss the Current B2B Pricing Market (and its Future)


Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever to such inadequate if not harmful practices? TEC principal analyst P.J. Jakovljevic finds out and sits down with two vendor execs to see how B2B pricing software allows companies to detect profit anomalies and take rapid pricing actions, increasing their revenues and profits and gaining business agility.

b2b demand generation platform  next evolutionary step for B2B pricing software solutions, given their possible synergy with configure, price, quote (CPQ), contract management, demand planning and forecasting, promotions, sales and operations planning (S&OP), and other adjacent software categories? TG: We see pricing software extending its reach to other business processes in the corporate value chain. Companies are already leveraging the granular insights that come from transactional data to make better go-to-market decisions that Read More

IT Sales Lead Generation: Understanding the Complex Sales Needs of the IT Industry


The sales lead generation process for technology companies is very different from lead generation in other industries. Technology sector needs are more precise, and the target market is almost exclusively business-to-business (B2B), with the individuals often being decision makers high up the corporate ladder. Find out how to reach this difficult target, with prospecting methods and tips for making more complex sales.

b2b demand generation platform  you specialise in the B2B technology sector, so should your agency. An agency that sells anything from insurance products to household products will not have the full skill set to sell your products. An over-successful project can stretch company resources if you are not prepared for it. Spending money to generate leads you can''t cope with is a waste of time, money, and a loss of opportunity. Even the best outsourcing company cannot help if your product and sales processes are not up-to-standard. An Read More

Open Analytics Platform


The Open Analytics Platform consolidates data of any size, typically found both inside organizations and in the cloud, creating an analytic experience that is both fast and agile for users, yet protected, managed, and secured for IT.

b2b demand generation platform   Read More

Attribute-based Demand Planning: A Powerful Tool for Process Manufacturers


As manufacturing becomes a global process, advances in demand management software have given rise to attribute-based demand management software. In the process manufacturing environment, this software can help manufacturers deal with complex manufacturing processes and increase overall customer satisfaction.

b2b demand generation platform  based Demand Planning: A Powerful Tool for Process Manufacturers Originally published - February 11, 2008 Today, manufacturing is a global activity. As supply chain management (SCM) becomes more prevalent in this industry, process manufacturers need to know what raw materials, or ingredients, are available in inventory and when they are needed, since sourcing these ingredients is a complex process. Demand management (DM) software has been developed so that it can be integrated within the supply Read More

RAPid Data Analytics Platform


RAPid Data Analytics Platform is a business intelligence (BI) platform that combines data management and analytics in a single, cloud-based environment for smarter, faster, more insightful business decisions.

b2b demand generation platform  business intelligence, business analytics, cloud BI solution, cloud analytics, data management, data analytics Read More

New Era of on-Demand Business Intelligence Solutions


* In the On-Demand Business Intelligence Solutions report, you ll learn about the market trends reshaping business today,the steady growth in popu...

b2b demand generation platform  era demand business intelligence solutions,era,demand,business,intelligence,solutions,demand business intelligence solutions,era business intelligence solutions,era demand intelligence solutions,era demand business solutions,era demand business intelligence. Read More

i2 Adds More Verticals To Ra-b2b-it Stew


As vertical B2B marketplaces multiply like rabbits, i2 Technologies is nurturing a warren of its own. The latest addition, FreightMatrix, may prove to be the most important introduction to date.

b2b demand generation platform  Event Summary As vertical B2B marketplaces multiply like rabbits, i2 Technologies is nurturing a warren of its own. Some observers estimate that today''s 400 or so B2B sites will proliferate to over 10,000 over the next few years. This hardly seems to be an exaggeration considering that vendors from all areas, ERP, supply chain management, CRM, e-commerce, have discovered synergies between e-markets and their core functionalities. i2 has announced seven since introducing Rhythm eXchange Services in June Read More

Social Media for Lead Generation


Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for lead generation. Learn what types of messaging work best on which channels.

b2b demand generation platform  digital marketing, lead generation, social media, peer-to-peer influence marketing, social marketing, lead generation strategy Read More

Predictive Demand Supply


If you're in the supply chain business, right up there with Newton's law of gravity stands Murphy's other law stipulating that demand and supply, if left to their own tendencies, will always tend to diverge and get you in trouble. Welcome to the world of predictive demand and supply planning whose mission is to predict imbalances as far in advance as possible, in order to provide ample time and opportunity to design and implement corrective sales and operations solutions. So how do we design a system for identifying potential issues and expressing them via a commonly understood key process indicator (KPI) where the cause and effect of our actions can be readily measured? Read this article by the former director of Dell's operations and demand management.

b2b demand generation platform  Demand Supply Introduction If you''re in the supply chain business, right up there with Newton''s law of gravity stands Murphy''s other law stipulating that demand and supply, if left to their own tendencies, will always tend to diverge and get you in trouble. In the case of gravity, we have all hopefully learned to predict what it personally means to us (jump out of a tree and down you go!), and so we readily know how to avoid its negative effects (don''t jump!). With demand and supply (D/S) Read More

Nimble Releases New Social CRM Platform


Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the platform after trying the beta release, which is by the way open for invites. I had the pleasure of speaking with Jon Ferrara (Nimble’s founder and CEO) a while ago, and I wanted you to get some idea of who he is and some of his

b2b demand generation platform   Read More

Avercast Forecasting & Demand Planning Software


The Avercast product line includes: Avercast Business Forecasting for analyzing historical product demand, forecasting future demand, and adjusting forecasts at the individual item or summary level Avercast Supply Planning for time-phased inventory planning in monthly, weekly, or daily time periods Avercast Supplier Connection for providing Web-enabled information to suppliers Avercast Trolling For Dollars for warehouse management reporting and for providing real-time information about which products can be shipped at any given time.

b2b demand generation platform  Forecasting & Demand Planning Software The Avercast product line includes: Avercast Business Forecasting for analyzing historical product demand, forecasting future demand, and adjusting forecasts at the individual item or summary level Avercast Supply Planning for time-phased inventory planning in monthly, weekly, or daily time periods Avercast Supplier Connection for providing Web-enabled information to suppliers Avercast Trolling For Dollars for warehouse management reporting and for providing Read More