X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 b2b demand generation efforts

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Documents related to » b2b demand generation efforts

B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

b2b demand generation efforts  : Business-to-Business (B2B) (Wikipedia) B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results Demand Generation is also known as : Lead Generation , Sales Lead Generation , Generation Marketing , Demand Generation Systems , Demand Generation Software , New Demand Generation , Demand Generation Vendors , Easy Demand Generation , Demand Generation Power , Technology Demand Generation , Demand Generation Budget , Demand Generation Capabilities , Demand Generation Read More

Challenges and User Recommendations for a Global Trading Solutions Provider on a Roll


The market is competitive, rapidly evolving, and highly fragmented, and one should only expect the intensity of competition to increase in the future. For the present, the biggest challenge remains a lack of awareness of the need for TradeStone's applications.

b2b demand generation efforts  provided a more comprehensive B2B integration and collaborative commerce platform), and more financial viability for QRS. However, many existing retailer clients still have questions about the strategic direction of QRS'' legacy sourcing application. In fact, QRS had discontinued new sourcing product development even prior to the merger. This led to RockBlocks author Sue Welch''s consequent founding of TradeStone, with the subsequent exodus of former Rockport/QRS staff from QRS (and subsequently from Read More

The Three Cs of Successful Positioning Part Three: Get Your Channel Involved


If there's a disconnect between your channel and your marketing team, neither will reach their full potential. In this column, you’ll see how involving your channel in the positioning process is a key ingredient in successful marketing and sales.

b2b demand generation efforts  marketing position for your B2B software or service. In my last column , I explained how your channel gives you fast access to the other two Cs—your customer and competition, and can provide important information about them and from them. Easy Customer Access Means Relations Are Good, Or At Least Improving When was the last time you heard a sales person rave about your company''s marketing? How often have sales people told you that the standard corporate sales presentation misses the mark (to put it Read More

SSA GT Beefs Up BPCS V8 Through Partnerships' Spree


With a flurry of alliance making activities, SSA GT is executing a strategy to save the company from oblivion by extending the value proposition to existing customer base. SSA GT seemingly intends to achieve its all-round product portfolio and implementation approach through in-depth strategic partnerships with specialized application providers. There are significant differences however between SSA GT's and other vendors (for example, Baan's or Ross Systems') comeback approaches.

b2b demand generation efforts  a supplier of business-to-business (B2B) collaborative commerce solutions to optimize the supply chain. SSA GT will market and support the Logility Voyager Solutions suite as BPCS Collaborative Commerce powered by Logility. The suite is designed to help SSA GT customers develop collaborative communities with internal and external business partners and more effectively manage supply chain operations. Available today, BPCS Collaborative Commerce may provide the necessary tools that enable companies to Read More

'Collaborative Commerce': ERP, CRM, e-Proc, and SCM Unite! A Series Study: Baan and Parent Company, Invensys


Baan is now iBaan, fully focused on the Internet via Portals and web technologies, across CRM, ERP, and SCM spaces.

b2b demand generation efforts  I say, iBaan): iBaan B2B Server - XML and Document Repository. Can either be used EDI-style (like a mailbox where messages are stored between partners), or in push or pull mode for information sharing; iBaan Collaboration - Streamlined application links along the Demand and Supply Chain iBaan OpenWorld - Business process and application integration levels of inter-communication. How Complete The Vision?  What seems to have happened is that Baan, more than anything, has been organized and motivated Read More

Profit from New Generation of BI Dashboards


With the new dashboards, you can more easily...

b2b demand generation efforts  profit generation dashboards,profit,generation,dashboards,generation dashboards,profit dashboards,profit generation. Read More

Kinaxis’ Response Management Helps Keep Supply and Demand in Balance


Kinaxis has always been known as a vendor with a solid value proposition around responding to demand changes that happen between planning cycles with a ’what-if’ simulation capability. As Kinaxis likes to say, no forecast is ever right, and so the ability to react quickly to changes is paramount. This is perhaps even more important in today’s business climate as an accelerating pace of business

b2b demand generation efforts  Control Tower (the “foundational B2B network” that Bob Ferrari has talked about . Kinaxis envisions its control tower as a central point for visibility and for the team to run scenario simulations. Figure 2. Kinaxis'' RapidResponse Control Tower. It remains to be seen whether the concept of the supply chain control tower is really taking hold among more enterprises, and moving beyond a “check-off feature” that software vendors feel they need to be able to offer. Kinaxis may be out in front in the Read More

The Demand-Driven Supply Chain and Demantra


Demand-driven supply chains focus on pulling demand and maximizing effectiveness and profitability while traditional supply chains push products and create efficiencies. This difference is the key to improving all supply chain processes and generating significant cost savings and growth.

b2b demand generation efforts  Demand-Driven Supply Chain and Demantra Introduction Demand-driven supply chains focus on pulling demand and maximizing effectiveness and profitability while traditional supply chains push products and create efficiencies. This difference is the key to improving all supply chain processes and generating significant cost savings and growth. The concept of the Demand-Driven Supply Chain is the convergence of marketing and supply chain management. In the consumer products industries, this is of key Read More

Demand at the Fount of Open Source Part Two: A Primer Based in Demand Trends


Organizations globally, are contributing to increased demand for Free and open source software but vendors may not yet be meeting this demand. This article highlights FOSS fundamentals with the goal of adding clarity for the uninitiated.

b2b demand generation efforts  at the Fount of Open Source Part Two: A Primer Based in Demand Trends Introduction The first part of this article concerned the Free and open source software (FOSS) origin and rapid evolution as manifested in global customer demand trends. This second part reviews reasons behind why enterprise clients and government organizations generate this demand, as well as why software providers should continue efforts to meet the demand. Together, these articles should offer an overview of FOSS concepts for Read More

Managing On-demand Package Implementations


Why choose on-demand when there are so many integrated software solutions on the market? Because on-demand packages provide a number of benefits that can help IT focus on innovation and creating true business value, rather than dealing with network headaches. But along with the benefits there are a number of challenges. Read more about these challenges and how you can manage your on-demand implementation project.

b2b demand generation efforts   Read More

Demand Management, Inc.-Supply Chain Planning for the SMB


Demand Management Inc. has been very busy as of late, with a recent flurry of new products and features. In a series of press releases, Demand Management has recently announced the availability of the Demand Solutions platform as a software-as-a-service (SaaS) offering; configurable workflows that provide alerts for exceptions and escalations; a new predictive lead time capability; and new

b2b demand generation efforts  Management, Inc.-Supply Chain Planning for the SMB Demand Management Inc. has been very busy as of late, with a recent flurry of new products and features. In a series of press releases, Demand Management has recently announced the availability of the Demand Solutions platform as a software-as-a-service (SaaS) offering; configurable workflows that provide alerts for exceptions and escalations; a new predictive lead time capability; and new industry-specific business intelligence capabilities. With Read More

i2 Adds More Verticals To Ra-b2b-it Stew


As vertical B2B marketplaces multiply like rabbits, i2 Technologies is nurturing a warren of its own. The latest addition, FreightMatrix, may prove to be the most important introduction to date.

b2b demand generation efforts  Event Summary As vertical B2B marketplaces multiply like rabbits, i2 Technologies is nurturing a warren of its own. Some observers estimate that today''s 400 or so B2B sites will proliferate to over 10,000 over the next few years. This hardly seems to be an exaggeration considering that vendors from all areas, ERP, supply chain management, CRM, e-commerce, have discovered synergies between e-markets and their core functionalities. i2 has announced seven since introducing Rhythm eXchange Services in June Read More

Sales and Operations Planning: the Key to Demand Satisfaction


There is a better way, and you can learn about it in the white paper sales and operations planning: the key to continuous demand satisfaction.

b2b demand generation efforts  and Operations Planning: the Key to Demand Satisfaction Does your company suffer from any of these supply chain and demand problems? Stock-outs Excess inventory Late or unsuccessful product launches Introduction of new products that cannibalize your existing market(s) Loss of market share to competitors who were better able to forecast market demand Chances are, your sales and operations planning (S&OP) is to blame. And chances are, your company is using a static and insular S&OP process, one based Read More

Best Practices in Demand and Inventory Planning for Chemical Companies


Supply chain planning involves functions such as demand forecasting and planning, distribution inventory planning, and plant capacity planning and scheduling. The right mix of strategy, education, and systems can have a very high impact on a manufacturer’s overall operations—and ultimately its bottom line. Understand how supply chain functions such as demand and inventory planning can positively impact your company.

b2b demand generation efforts  Practices in Demand and Inventory Planning for Chemical Companies Supply chain planning involves functions such as demand forecasting and planning, distribution inventory planning, and plant capacity planning and scheduling. The right mix of strategy, education, and systems can have a very high impact on a manufacturer’s overall operations—and ultimately its bottom line. Understand how supply chain functions such as demand and inventory planning can positively impact your company. Read More

OKENA Pioneers Next-Generation Intrusion Prevention


Intrusion prevention has evolved as a smarter alternative to intrusion detection. Pioneer OKENA has mapped application behaviors into rules, and is using these behavior rules to prevent intrusions up front. This second-generation approach offers substantial bottom line savings, and frees up IT resources for other tasks.

b2b demand generation efforts  OKENA,Next-Generation Intrusion Prevention,Intrusion prevention,intrusion detection,OKENA''s StormWatch intrusion prevention technology,intrusion detection companies,system intrusions,intrusion detection systems,ids,intrusion detection solution,intrusion detection market,intrusion detection products,intrusion detection vendors,security technology,network security Read More