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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Customer Relationship Management Strategies Part One: Changing Your Approach
Mid-sized companies have the agility of small businesses, and are resource-rich enough to handle CRM implementation. However, without comprehensive planning

ad strategies  are initially run as ad hoc operations rather than formally constructed corporate agendas. Rising economic pressure could force mid-market organizations into embarking on quick-win initiatives, but enterprise-wide investments are seen as unnecessary expenditures and seem inappropriate given the strained economic conditions. Therefore, comprehensive planning and organization-wide strategy is key to realizing a better return on your CRM investment. Ask yourself, what are my company's goals for this year?

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Business Performance Management

Business performance management (BPM) enables organizations to translate strategies into plans, monitor execution, and provide insight needed to manage and improve financial and operational performance. This knowledge base covers scorecards, dashboards, business activity monitoring, and more.  

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Positioning Makes Your Marketing Budget Go Further-and Hit the Target


Many business-to-business (B2B) software companies don't have a formal positioning process, and it's costing them time, money, and much more—a marketing message that misses the mark. This article explores the benefits of implementing a business process for positioning.

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Analyse This


Enterprise applications have long been providing the means for businesses to collect required data and deliver it to the right people. Now that sales and marketing professionals are empowered with the right tools to better serve their customers and gather insights on all customers' interactions, the question to ask is what's next? We see the answer in a tight integration between Enterprise applications and Analytics.

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Publisher-controlled Ad Networks


Until now, the digital marketing value chain between publishers and advertisers has been fragmented, with publishers having no control over or access to their user data. This has made it difficult for them to implement effective digital ad strategies. Now, with a new suite of previously unconnected technologies, they can collect and connect their data, and rediscover profitable business models. Download this white paper to learn more.

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So What: The Big Test of Your Positioning Strategy


Failing to ask "so what?" of a positioning statement can mean losing an opportunity to communicate what is really important to the target market, and to gain some credibility.

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9 Key E-mail Strategies for 2008


Many marketers are continuing to improve subscriber engagement levels in their e-mail campaigns. But sending more e-mail doesn’t necessarily drive more revenue in the long run. Sending more relevant e-mail does. Learn about nine key strategies for e-mail marketing success, including best practices for reactivation techniques, automatic message-based e-mail, and the all-important preference center for your subscribers.

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Supply Chain Cost-cutting Strategies


Process industries (chemicals, food and beverage, oil and gas, etc.) face rising manufacturing and logistics costs. And they’re finding that the old strategies for cost containment no longer pack the same punch. Some surveys show that 75 percent of all respondents are redesigning their supply chains to keep these costs in check. Are you one of them? No? You’ve got a lot of catching up to do—and very little time to do it.

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How to Serve an Ad


Presents an overview of the basic technology used in all ad-serving solutions.

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The Perfect Storm: Time to Review Client Computing Strategies


Server-based computing has been seen at best as a way to provide those within highly task-based environments with a controlled desktop environment. However, changes in software, hardware, security, and management systems are driving the shift toward server-based computing being suitable for a larger proportion of a company’s user base. Learn how client-side computing can be more tightly controlled yet provide flexibility.

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Demand-Driven Strategies for Complex Manufacturing


Many manufacturing companies have adopted or are considering the adoption of a demand-driven strategy. However, if you want to be demand-driven, you aren’t going to achieve it without adopting many of the tools, techniques, and principles that commonly reside within all of them. Some philosophies require a more intense re-engineering of processes and products than others. This paper addresses the various components and strategies for becoming a demand-driven organization, and how Cincom’s solutions can help you achieve that goal.

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Professional Service Strategies that Win: IT’s New Role in the Cloud


Successful enterprise resource planning (ERP) deployment demands a focused examination of the professional services provided by your organization, and the most efficient infrastructure required to support them. You must provide your most important asset—your people—with effective tools that can be accessed remotely, securely, and immediately. Professional service organizations that understand this will be in a strong position to determine the best cloud-based solution for their needs.

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