Executive Resources

Hanging on the Telephone: Antivirus Cold-calling Support Scams

Source: Eset
Service support scammers rely on the naiveté of their victims in order to persuade them to grant access to their computers and credit card details. There’s very little a security company can do directly to prevent this activity, apart from keeping its own software up to date so as to detect malware and block as many threats as possible. Read this white paper to find out about different types of scams that threaten your data security.

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Consumer Preference and Privacy Management: Gain a Competitive Edge by Empowering Your Customers

Brands that treat customers as individuals are gaining marketshare in today’s consumer-centric world. Enable customers to tell you how they want you to communicate with them, the products and services that interest them most, and how they want you to use—or not use—their information. The results will be trust and loyalty that lead to increased revenue for your brand.

To achieve this highly personalized level of engagement, brands need the ability to collect consumer choices at all touchpoints, and the capability to consistently apply these preferences to every customer interaction. This white paper explains how a consumer identity and access management (CIAM) platform supports brand-building customer experiences through preference and privacy management capabilities.

Tight Security Unlocks Customer Identity Data's Full Value

Identity data can be a tremendous asset for brands. Beyond contact and payment information, it chronicles the history of your interactions with each customer—data that can help you enrich your customers’ lives through convenience and relevance. But with high-profile data breaches frequently making headlines, no other asset holds as much potential to become a liability. Concerns about data security and consumer privacy can undermine your efforts to use data to engage with customers in personalized ways.

Top 5 Mega Trends Driving Digital Transformation

Five mega trends are rapidly altering the ways in which customers engage with brands, and they are fueling the urgency for businesses to adopt digital business strategies. As consumers turn to the digital world to meet their day-to-day needs, businesses are positioning themselves and their technology infrastructures to meet the demand for online and mobile customer interactions.

In this e-book, read about the most significant trends, and the main thing they all share—they all leverage customer identity and preference data.

Business Strategy: Thwarting Cyberthreats and Attacks Against Healthcare Organizations

A new IDC Health Insight study finds healthcare providers are top targets for cybercriminals, because health information is now the most valuable asset on the black market. Help protect your organization by learning how others are investing in their cyberstrategy and reviewing cybersecurity best practices.

Are Your Legacy Applications Suitable for the cloud? 3 Critical Evaluation Activities to Ensure Migration Success

Many enterprises are currently planning or are in the process of migrating their critical business applications to the cloud as the trend toward the hybrid enterprise continues to gather momentum. Even if a legacy application is deemed technically possible to migrate, without understanding the cost to the business and the performance ramifications for end users, the impact could be disastrous. Here are some factors that should influence cloud migration decisions for legacy applications.