Sales and Marketing

Lean Manufacturing: Reaping the Rewards of Lean through Response Management
Kinaxis

For years, manufacturers have been driven by sales forecasts and the need to maximize production efficiency at every level of operation. But in…

Benefits of CRM Interactive Workflows
Surado Solutions

Workflows can increase efficiency, standardize processes, reduce costs, and increase return on investment. The key is to understand your…

Generate Better Leads for Better Sales Results
Genius.com

Many buy cycles start months before sellers are even aware of them. A system that provides reps with immediate awareness of a lead’s interest…

CRM Without Workflow Is Not CRM: How to Maximize Sales and Service Productivity
Entellium

Since there are multiple vendors offering hosted customer relationship management (CRM) applications, the buyer’s toughest decision is finding…

SAP for Consumer Products: SAP Trade Promotion Management
SAP

The pressure to generate demand for consumer products is constantly increasing. Whether managing customer relationships, achieving increased…

Solving Sales and Finance in the Multicompany Enterprise
NetSuite

A company with a global presence can easily face “double trouble” with regard to financial reporting. Each division needs to keep books, pay…

Trade Promotion: Taming the Bear
SAP

Survey says: trade promotion spending is up, but the majority of consumer package goods (CPG) companies aren’t spending wisely. Reuse of same…

Cincom Helps Cubic Defense Systems Take Control of Quality Management
Cincom Systems

Learn how Cubic Defense Systems improved their overall product quality and government compliance, while conforming to support mission-critical…